Everyone is creative but it takes skill to apply creative intelligence at work.

Artgym has exclusively researched and developed the 21 skills that boost creative intelligence in the workplace of today.

The 21 skills combine the latest in neuroscience with real-life business examples and practical tools and techniques, delivered by Artgym’s faculty of certified coaches.

Unlike traditional training, Artgym delivers personalised, practical experiences guaranteed to improve people’s performance and make a measurable impact to your bottom-line.

We offer:


1. Self Awareness

D i s c o v e r i n g   t h e   p o w e r   o f   k n o w i n g   y o u r s e l f

Self-awareness empowers you to make better choices, dial down conflict and communicate better with others. Do you know what makes you tick? Ever thought why you react to certain people in certain ways, why you get triggered by certain situations? Have you taken the time to discover unconscious biases that drive your thoughts and feelings towards others? Discover the hidden motives to why you think, feel and react to people and situations the way that you do. And implement techniques and practices that enable you to become the master of you.

I believe self-awareness is key to being able to change anything at all. Self-awareness  is bigger than only introspection.” Artgym Client

2. Mental Fitness

K e e p i n g   y o u r   m e n t a l   h e a l t h   i n   s h a p e


The modern workplace can be a very stressful environment, from affecting people’s sleep through to triggering far more serious conditions such as depression and burn out. A well rested brain is far able to think creatively than a tired brain. It is important to be able to Identify and manage the triggers and early signs of distress well in advance of things escalating out of our control. Learn how to adapt daily practices that nurture your mental wellbeing.

We are becoming less efficient as a result of poor mental health in the workplace. Good mental health needs to be recognised as an asset to the business, and an enabler for employees to thrive.” Artgym Client

3. Purpose

C o n n e c t i n g   w i t h   y o u r   d e e p e r   m o t i v a t io n


What are the things that matter the most to you in life? Everyone has their personal values – your deep-down beliefs in what’s important to you. When you discover your values and align them with your work, you’ll feel a deeper sense of connection with your work and feel inspired to give it your best. You will learn how to identify what really matters to you and start living your live with purpose.

By having found purpose in what I do, I feel much more connected to the impact that I work towards on a day to day basis.” Artgym Client

4. Growth Mindset

L e a r n i n g   f r o m   e v e r y t h i n g   a r o u n d   y o u


Hard work, competence and persistence are important to thrive at work. But they won’t last the test of time if you can’t learn from your experiences. This requires a mindset that is open to new experiences, embracing challenges and can continuously learn from everything around. This is called a Growth Mindset. On the opposite end of the spectrum is a Fixed Mindset, that’s easily adapted during times of overload and stress. Learn how to develop your growth mindset and stay relevant in an ever-changing world.

If an organization has a growth mindset people are open, curious, always learning and feel safe to explore and experiment – driving creativity innovation. I might go as far as saying that a growth mindset culture is good for your bottom line.” Artgym Client

5. Reflection

S l o w i n g   d o w n   t o   s p e e d   u p 


In fast paced environments it’s easy to get in the habit of coming up with the same solutions over and over again, in an attempt to get the result as quick as possible.  Although it can feel counter-intuitive, slowing down to be present and think deeply about the challenge can save you time in the end. There is a better outcome out there. And Neuroscientific research agrees. Learn the reflective practices that enable you and your team to slow down to speed up.

“I have seen this time and time again, jumping straight to solution generation when a problem has been presented. The important part now isn’t the solutions, it is the questions.” Artgym Client

6. Imagination

E x p a n d i n g   y o u r   a b i l i t y   t o   t h i n k   t h e   i m p o s s i b l e


Imagination is so much more than daydreaming. It’s the mental ability to picture new and fresh possibilities. Just think, imagination took humans from being cave dwellers to becoming space travellers. In our everyday roles it’s easy to get into the habit of putting constraints on what we believe to be possible. That’s why it is so important to practice expansive thinking, rather than limiting our thoughts. Learn how to take the handbrake off your ideas and master the art of the impossible.

“The future is not going to stay this way forever. We need the skills to collectively imagine the possibilities in order to create the future that we want.” Artgym Client

7. Creative Confidence

B o o s t i n g   y o u r   c o n f i d e n c e   t o   c r e a t e


The biggest blocker to being creative is listening to those self-limiting beliefs we tell ourselves everyday – ‘I can’t try that’, ‘I’m too old’ , ‘I’m too young’, ‘I’ll look silly’.  Everyone is creative, it just that most of us tell ourselves that we are not. Creative confidence isn’t about thinking you’re the best, the most creative or that you’re perfect. It’s about feeling good enough to just give it a go. Learn how to limit that inner critical voice and turn it into the voice of a motivational coach.

 “The fear of “What would people think of me if I suggest this” is a big block of people in business. But some of the best ideas that have changed the business initially seemed mad or wrong.” Artgym Client

8. Empathy

L i s t e n i n g   w i t h   y o u r   h e a d   a n d   y o u r   h e a r t


Empathy is not only the basis for a deeper understanding and appreciation of other people’s perspectives but essential to developing new insights that drive fresh thinking and ideas. Without seeking to understand the worlds of others, especially those who’s experiences are different to our own, our world view stays narrow and uninspired. A non-judgemental curiosity, active listening and the ability to us powerful questions are just some of the skills that you’ll learn in order to be able to put yourself in other people’s shoes and broaden your perception of the world around you.

“Empathy is the bedrock for listening, being able to listen to different ideas is critical to great teamwork.” Artgym Client

9. Improvisation

E m b r a c i n g   t h e   u n e x p e c t e d   a s   o p p o r t u n i t i e s   t o   c r e a t e


Improvisation was first used in theatre to train actors how to respond and react to rapidly changing stimuli, and use this to create an on-the-spot performance with their fellow actors. In today’s workplace, we are continuously required to embrace the unexpected and improvise together in teams. Learn how to apply the mindset and techniques from Improv to seriously up the performance of your team.

In business, you need to improvise. There will be times in your team where you are a leader, and other times when you are the follower. We need people who are comfortable with this dynamic.” Artgym Client

10. Problem Solving

C r a f t i n g   t h e   b e s t   s o l u t i o n s   t o g e t h e r


When it comes to problem solving, neuroscientific research clearly shows that two brains are better than one. Research also demonstrates that brainstorming in the boardroom don’t work, or at best will only produce mediocre ideas.  The challenge is that one technique does not suit all. Some people need time to think, others positively respond to the pressure of a time deadline. Different thinking styles need different techniques. Learn the mindsets and the methods that harness a team’s collective brainpower.

Design thinking principles when applied correctly can really help teams deliver solutions that will deliver much stronger business results.” Artgym Client


11. Challenging Conventions

C r e a t i n g   r a d i c a l l y   n e w   i n n o v a t i o n s


There is a big difference between incremental improvements and true innovation. Innovation challenges conventional beliefs and assumptions, and proposes a radically different option that opens up new opportunities for creating value. Most successful innovations don’t require a leap in the dark, they are based on calculated risk. And most successful innovations take a collaborative effect. Learn how to identify and challenge conventions and generate genuine innovations with your team.

Disruptive thinking breaks us out of our usual routine thinking. This allows us to gain new perspectives and reimagine what more is possible.” Artgym Client

12. Prototyping

T u r n i n g   y o u r   i d e a s   i n t o   r e a l i t y   a t   s p e e d


Prototyping allows teams to test, trial and improve their ideas at speed while limiting the cost of full blown production. Once used just for product development, prototyping is now used to help teams model new processes, experiences and behaviours. From a simple 2-D prototype like a storyboard to a more complex 3-D prototype like a user interface, learn how to use prototyping to make your ideas work.

Prototyping allows you to validate your concept with your users as you continue to develop your product or solution. Prototyping is much more beneficial than writing out what your solution is, it allows people to experience it, which is vastly different.” Artgym Client

13. Feedback

T a k i n g   t e a m   p e r f o r m a n c e   f r o m   g o o d   i n t o   g r e a t


Feedback offers everyone the opportunity to learn and adapt. Without feedback from colleagues and customers your performance will at best stay static. Yet it can be challenging for teams to incorporate giving and receiving feedback into their everyday working practices. Learn the simple yet effective feedback techniques and practices that will turn your team’s performance from good into great.

I believe in the notion that average players want to be left alone, good players want to be coached and great players want to be told the truth.” Artgym Client

14. Virtual Collaboration

F a c i l i t a t i n g   v i r t u a l   t e a m w o r k


Four out of five of us work in virtual teams. Different locations, time zones, different cultures.  This diversity brings big benefits. But sometimes the computer screen can be a sterile and flat interface that stands in the way of genuine human connection. Learn how to leverage the benefits of virtual working and transform flat screen interactions into in-depth, creative and constructive experiences.

80% of my work and collaboration is now done virtually. The key to the success of this has been establishing human connection with my colleagues.” Artgym Client

15. Inspiring Vision

C r e a t i n g   a   c o m p e l l  i n g   v i s i o n   o f   a   b e t t e r   f u t u r e


A vision is a clear, compelling picture of the future that inspires and guides everyone involved. Neurologically, a mental image of the future state is by far, more motivating and likely to inspire action than simple facts and figures. Vision is what leader use to lead people towards – without vision teams can feel lost. Learn to create  a shared vision of what success likes like for you and your team.

A powerful vision inspires action. The vision draws together the people, their ideas and the resources. It creates a commitment that binds the actions of each individual, and the collective. And this is the energy that will bring your vision to life.” Artgym Client

16. Storytelling

E n g a g i n g   o t h e r s   t h r o u g h   a u t h e n t i c   c o m m u n i c a t i o n


Powerful human stories inspire action because they connect not just with the head but also with the heart and the gut. It’s not enough for people to rationally get what you’re saying, they need to be able to personally relate to it too. And as a Leader people want to be able to relate to you personally. Learn how to find your authentic voice and use it to craft the stories that inspire others to be led by you.

“A quote that has stuck with my was “People think that stories are shaped by people.  In fact it’s the other way around …” Artgym Client

17. Psychological Safety

C r e a t i n g   a   s a f e   s p a c e   f o r   e v e r y   v o i c e


Why would a person speak up if they feel their ideas will get ignored, negatively judged or shut down? A sense of psychological safety is crucial for all individuals to feel comfortable to participate, experiment and take risks. Without it, the same voices keep being heard while others feel alienated and disengage. The result is the same thoughts and ideas get repeated and no true innovation or transformation happens. More often than not it’s subtle, often unconscious, micro behaviours that create barriers to psychological safety. Learn how to identify these barriers and create environments physical and virtual) that encourage everyone to feel comfortable to speak out, share different ideas and find new ways to up your game together.

 “Psychological safety needs to be in place to foster creativity and innovation.” Artgym Client

18. Empowerment

E n a b l i n g   o t h e r s   t o   b e   t h e i r   b e s t


Telling people what to do all the time might get stuff done but in the long run it will disengage people and seriously inhibit creative potential. Under stress and time pressure, it’s all too easy to fall into this trap. If you want the best from people, being directive and micro-managing people’s actions won’t work. But it’s also important not to be hands-off and just leave your team on their own either. Learn how to balance giving colleagues the information, guidance and practical support that they need at the same time as giving them the space and encouragement to make their own decisions and use their own creative resources.

“Empowerment is the most important skill for my business. I believe that everyone has the potential to be a leader regardless of their position.” Artgym Client

19. Compassionate Conflict

W o r k i n g   w i t h   c o n f l i c t   a s   a   s o u r c e   o f   i n n o v a t i o n


The word conflict can bring to mind very negative images of shouting and aggressive behaviour. Yet, it can be a very positive and constructive way to challenge the status quo, generate fresh ideas and create outstanding results. Ignore it at your peril. Learn how to choose the right approach, work through difficult conversations and transform conflict into win/win outcomes.

“Being willing to openly listen to a different point of view is the key for collaboration and innovation.” Artgym Client

20. Cultivating Inclusivity

R e l e a s i n g   t h e   c o l l e c t i v e   p o w e r   o f   t h e   g r o u p


Although over the past decade organisations have worked hard to create diversity in the workforce, there is a long way to go before minority groups feel the same sense of belonging and empowerment. In business, it is far too easy to seek out voices like our own and ignore any ethical and social responsibility towards equality and fairness in the workplace. This is despite the clear business benefits of diversity fuelling higher levels of employee engagement and innovation. Inclusive working environments that pro-actively encourage diversity of all kinds, not only make good business sense but are every 21st century’s organisation social responsibility. Leaders have power and with that power comes responsibility. Learn how to cultivate a culture of true inclusivity, where all people feel valued and respected, with the same access to opportunities and the same sense of empowerment to contribute their best.

 “Through listening, we are able to understand what we have that is common and what is different. We become wiser, more inclusive and a higher performing group overall.” Artgym Client

21. Leading Change

L e a d i n g  o t h e r s   t h r o u g h   t r a n s f o r m a t i o n   a n d   c h a n g e


Change is constant but it’s the rate of change that continues to rapidly increase in business today.  This type of constant change requires a lot more than a five-step process and a spreadsheet to effectively manage. Change can be highly charged subject for people. We’re human after all. So how do you harness this energy in a positive way and ensure everyone is onboard. Learn the human side of how to lead change in fast paced environments.

“Leading Change is not an event, but a process. And with it being over a long period of time, short terms wins are essential in maintaining engagement with your employees” Artgym Client​

Find out more

To arrange an information call with our Head of Experiences, Douglas Brown, simply email Doug.

Can you create a bespoke 21 Skills package for my organization?

Yes, we can. Send Doug an email and we will be in touch to discuss how we can design and deliver a 21 Skills based curriculum for you.

See how creative you are at work with Artgym’s self assessment


To help us all put our creativity to work, check out Artgym’s self-assessment tool that helps you see how you are currently using your creativity and how to boost your creativity at work even more. It’s based on extensive research of the Faculty here at Artgym and designed to help you develop the skills that will make the most impact. Creativity fuels performance, innovation and growth so by upping your creativity at work you will see a tangible difference.  We hope you enjoy it and that it gives you insight and inspiration to flex your creative muscles even more.